Get Found by Search Engines AND AI Answer Engines
Traditional SEO isn't enough anymore. ChatGPT, Google AI Overviews, and voice assistants are changing how content gets discovered.
Identify and fix hidden optimization gaps across SEO, AEO, GEO, and AIO — with ready-to-implement code fixes.
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What You'll Get in Your Free Analysis
Built by Konabos — 15+ years optimizing digital experiences for enterprise brands
Why DXP Optimization Suddenly Matters Again
Search is going through its biggest shift since the early days of Google. Generative AI, conversational search, answer engines, and Google's AI Overviews are fundamentally changing how content gets discovered and how your digital experience platform (DXP) gets interpreted. For example, when users ask ChatGPT or Google's AI Overview a question, these systems pull answers directly from web content—often without users ever clicking through to your site.
Brands that were well-positioned in traditional SEO are now realizing something uncomfortable:
Visibility in today's AI-led search landscape follows a different rulebook.
Required for modern AI search optimization: SEO, AEO, GEO, and AIO
AI Overviews and answer engines deliver answers without users clicking through
AI systems prefer schema markup, clear headings, and machine-readable formats
It's Not Just About Keywords Anymore
This isn't just about keywords or metadata anymore. It's about whether your content is understandable, retrievable, and useful to machines that are trained to find answers, not just links.
That requires optimization across four pillars—each addressing a different aspect of how modern search engines and AI systems discover, interpret, and surface your content.
Search Engine Optimization
Still the foundation, but no longer the whole story
Answer Engine Optimization
Structured content for AI assistants and voice search
Generative Engine Optimization
Content ready for AI-generated summaries
AI-Oriented Optimization
Technical signals for AI crawlers and bots
The Four Optimization Pillars Every Modern DXP Needs
A practical overview of each pillar—what it means, why it matters, and how to start improving immediately.
Search Engine Optimization
SEO helps you rank higher in traditional search results like Google and Bing.
Still the Foundation, but No Longer the Whole Story
SEO continues to matter for site health and traditional search visibility. However, the role of SEO has shifted from primary acquisition engine to baseline hygiene.
Check your SEO scoreSEO Readiness Checklist
- Mobile-first, responsive experience
- Clean information architecture and logical navigation
- High-quality internal linking and clear content hierarchy
- Fast page load times and good performance scores
- Strong topical depth and content freshness
- Accessible design for all users
Answer Engine Optimization
AEO ensures your content gets featured in AI assistant answers from Siri, Alexa, and ChatGPT.
Structuring Content for Direct Answers
Answer engines like Google's AI Overviews, Siri, Alexa, and ChatGPT prioritize content that directly answers questions. This requires structured data and question-focused content.
Check your AEO scoreAEO Readiness Checklist
- FAQ schema markup on relevant pages
- How-to schema for instructional content
- Question-and-answer content formatting
- Featured snippet optimization
- Voice search-friendly phrasing
- Concise, direct answers within content
Generative Engine Optimization
GEO makes your content citable in AI-generated summaries from ChatGPT, Perplexity, and Google AI Overviews.
Being Cited by AI-Generated Content
Generative AI systems need to cite sources when creating summaries. Your content must be structured to be quotable, verifiable, and attribution-ready.
Check your GEO scoreGEO Readiness Checklist
- Clear, quotable statements and facts
- Author credentials and expertise signals
- Publication dates and content freshness
- Citation-ready content structure
- llms.txt file for AI crawler guidance
- Authoritative source linking
AI-Oriented Optimization
AIO ensures AI crawlers can read, understand, and trust your content through proper technical implementation.
Technical Signals for AI Systems
AI crawlers and bots need clear technical signals to efficiently process your content. This includes structured data, proper markup, and AI-specific configurations.
Check your AIO scoreAIO Readiness Checklist
- Comprehensive structured data implementation
- AI crawler accessibility (robots.txt, llms.txt)
- Clean, semantic HTML markup
- Entity and topic markup (schema.org)
- Content freshness indicators
- Machine-readable data formats
See How Your Website Performs in AI Search
Run a free RankReady audit to understand your SEO, AEO, GEO, and AIO performance—with actionable fixes you can implement today.
Run the RankReady AuditMost Enterprises Think They're in Good Shape
Until they see how AI models actually interpret their site.
In our work with organizations across education, healthcare, retail, and financial services, we consistently see patterns that limit AI search visibility—issues invisible in a traditional SEO-only view.
Real Example:
A healthcare client had a page ranking #3 for "patient portal login help" but received zero mentions in ChatGPT or Google's AI Overview responses. After implementing our AEO recommendations—adding FAQ schema, restructuring content with clear Q&A patterns, and improving answer directness—they began appearing in 67% of AI-generated responses for related queries within 6 weeks.
Strong SEO but weak AEO
Your site ranks well in traditional search but fails to appear in AI-generated answers and voice search results.
Good content, poor structure
Quality content exists but its structure limits visibility in generative AI responses and summaries.
Outdated or duplicated content
Legacy pages and content duplication confuse AI models about which version to trust and cite.
Invisible to answer engines
Your DXP looks great to humans but lacks the semantic signals that help AI systems understand your content.
Even organizations with mature digital teams and solid platforms often have AI search visibility limited by issues that traditional SEO tools miss.
Discover your blind spotsBuilt by DXP Optimization Experts
We are a team of DXP specialists dedicated to helping organizations succeed in the AI search era. Our mission is to make AI search optimization accessible to everyone.
8 Sitecore MVPs
Our team includes 8 Sitecore MVPs and 50+ certified professionals
15+ Years Experience
200+ enterprise DXP implementations across Sitecore, headless CMS, and modern platforms
500+ Sites Analyzed
Enterprise clients in healthcare, education, retail, and financial services globally
AI Search Pioneers
Researching AEO, GEO, and AIO optimization since 2023 with 35% avg. visibility improvement
What RankReady Actually Analyzes
We go beyond traditional SEO metrics to evaluate how AI systems truly interpret and use your content. RankReady analyzes your pages across four optimization pillars—SEO, AEO, GEO, and AIO—identifying specific issues that prevent AI systems from understanding, citing, and surfacing your content in their responses.
AI & Answer Engine Interpretation
How your site is actually understood by ChatGPT, Google AI Overviews, Perplexity, and voice assistants.
Generative Visibility Blind Spots
Hidden issues preventing your content from being cited in AI-generated summaries and responses.
Schema & Structural Issues
Missing or incorrectly implemented structured data that limits machine understanding of your content.
Content Clarity & Classification
How well your content communicates its topic, authority, and relevance to AI classification systems.
AI Invisibility Zones
Specific areas where your DXP is effectively invisible to AI systems despite having relevant content.
The goal is not to sell a project—
it's to help your team understand the new search reality before investing resources in the wrong direction.
What Comes After the Audit
Your RankReady analysis identifies specific issues affecting your AI search visibility. If you choose, our team of DXP experts can walk you through the results, explain the technical details in plain language, and help translate the findings into a practical implementation roadmap tailored to your platform and resources.
The 3-5 Highest Impact Fixes
Prioritized list of changes that will have the greatest effect on your AI search visibility.
Quick Wins for 30-60 Days
Low-effort, high-reward optimizations your team can implement immediately.
Content & Dev Recommendations
Specific guidance for both content creators and development teams.
Architectural Considerations
Long-term structural changes for sustained AI search visibility.
Industry Best Practices
How leading organizations in your sector are adapting to AI search.
These conversations are consultative—not sales-driven.
We're here to help you understand the new search reality and make informed decisions, whether or not you work with Konabos on implementation.
Frequently Asked Questions
Everything you need to know about AI search optimization and the RankReady analyzer
Still have questions?
Key Takeaways
In summary, here are the essential points to remember about AI search optimization:
- SEO remains the foundation, but AI search requires optimization across all four pillars
- Answer Engine Optimization (AEO) makes your content extractable for direct answers
- Generative Engine Optimization (GEO) improves your chances of being cited by AI
- AI-Oriented Optimization (AIO) ensures technical accessibility for AI crawlers
- Schema markup and structured data are essential for machine understanding
To conclude, optimizing for AI search is no longer optional—it's essential for maintaining digital visibility.
Future-Proof Your DXP for the AI Era
AI-driven and answer-based search are fundamentally reshaping digital discovery. To stay visible and relevant, your DXP must:
- Maintain solid SEO fundamentals
- Make content understandable to answer engines (AEO)
- Improve likelihood of being referenced by AI systems (GEO)
- Present information machines can parse, trust, and reuse (AIO)
RankReady by Konabos provides a fast, low-friction way to understand where you stand today—and what to fix first.
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Clear, actionable view of your website's performance in the age of AI search.